AYA is the infrastructure layer connecting African makers to the world — and the world to African makers. From marketplace to wholesale to export certification to chat commerce, every service is built around one goal: getting African goods to market faster.
Africa's most curated multi-vendor marketplace for fashion, art, decor, beauty and homeware. Every product is handpicked from verified makers across 14 countries.
African makers and brands — if you create it, AYA can sell it. Get your product in front of a global audience with AI-assisted listings, weekly payouts, and zero upfront cost.
Tell us about your brand. Our team reviews within 48h.
Use our AI tools to create rich, searchable product pages in minutes.
Go live. AYA handles payments, logistics and customer service.
Your earnings land in your account every week, without fail.
One account that unlocks trade pricing across 200+ African makers. Single PO, multi-vendor, consolidated delivery. Purpose-built for retailers, boutiques, hotel buyers and concept stores.
The EU is the world's largest premium consumer market — and the most regulated. AYA's Export Ready programme bridges African brands to European shelves, handling every compliance step from CPNP to Berlin fulfilment.
Two-hour deep dive. Audit of your product, packaging & regulatory exposure.
CPNP notification, EU Responsible Person, compliant labelling & INCI rewriting.
Certification + Berlin fulfilment + EU customer service + 90-day feedback loop.
Whether you're a maker ready to sell, a buyer looking to stock, or a brand heading to Europe — AYA has the infrastructure. Start today.
Take orders from your customers directly on WhatsApp. Powered by partnerships, AYA Chat Commerce brings it all together, to let African makers sell where their customers already have conversations, tell stories and express themselves - WhatsApp, Instagram and other chat apps and media.
Hi! I'd love to order the Ankara print tote bag 🛍️
Great choice! Here's your order summary:
Delivery to Cape Town: R 65
Total: R 545
Perfect — how do I pay?
Click here to pay securely 👉
aya.africa/pay/4738